What if everything we thought we knew about running shoes, from
energy return to performance enhancement, was wrong?
Scott Tucker, the CEO of Vimazi is today's guest on Hilary
Topper on Air.
During the interview, I asked Scott some questions about Energy
Return and Performance.
Can you explain what made you question the conventional wisdom
surrounding running shoes?
You mentioned that the concept of energy return in running
shoes, which many brands highlight as a key feature, is
fundamentally flawed. Can you break down why this idea is
scientifically incorrect?
Most people believe that the energy return from shoes, thanks
to materials like carbon plates and special foams, helps them run
faster. Why do you say this is a misconception, and what is the
real impact of these materials on performance?
You’ve explained that the human body, with its multiple joints,
doesn’t behave like a rigid object. How does this biomechanical
reality contradict the idea of energy return in shoes?
If the energy from the shoe is balanced by the energy exerted
by our muscles, leading to no net gain, why do so many people still
feel like these shoes help them perform better? Could there be
psychological factors at play?
What are the potential risks for runners who rely on these
supposed energy-returning shoes? How might they be inadvertently
increasing stress on their muscles and tendons?
You've designed a shoe technology that reduces the cumulative
stress on muscles and tendons over time. Can you explain how your
approach differs from traditional shoe designs, and what benefits
runners can expect?
With less cumulative stress from your shoe technology, how can
runners expect this to impact their training and injury prevention
in the long term?
How do you see the future of running shoe design evolving now
that we have a better understanding of these biomechanical
realities?
For runners who want to make informed decisions about their
footwear, what advice would you give them to cut through the
marketing noise and choose shoes that truly support their
performance and health?
And finally, Scott, how can our listeners get in touch with you
or learn more about Vimazi?
Get in Touch with Vimazi by going to http://www.Vimazi.com. To
get a special discount off any of their shoes, use code:
runwithoutpain2024
About the Podcast
Hilary Topper on Air is for the small business owner to grow personally and professionally.